David Schuchman gives an overview of digital marketing, the channels small business owners should use, how to use them most effectively and how to measure the return on your marketing investment.
Digital marketing provides the tools your business needs to leverage the internet to reach customers, and to interact with and influence them at all stages in the buying cycle. Website design, content, SEO, paid search, social media and email are among the components of digital marketing. The class will be conducted by IT professional David Schuchman, executive chair of the Professional Service Group of Mercer County.
This is a hybrid class, offering both in-person and virtually. In-person attendees are required to wear a mask for the duration of the class.
To sign up to attend in-person, click the "Register" button to the left.
To attend virtually, use the following Google Meet link: meet.google.com/zfy-dowf-rnk
