Penny C. Sansevieri, founder and CEO of Author Marketing Experts Inc., shares how to build connections with readers, drive more word-of-mouth recommendations, get more reviews and sell more books.
With 95% of books purchased word-of-mouth, it’s crucial for authors to build a direct reader connection and motivate those readers to help you sell your books. You’ve probably heard the term “super fans” thrown around a lot. This is where your direct reader connection really starts to move the needle. But how do you go from having casual readers to activating the super fan connection? And how to you build a community of readers who loves everything you’ve written, shares your books with their followers and can’t wait to pre-order your next release?
Get ready to dig in and learn:
A recording of this presentation will be available on the library's YouTube channel for one month following the event.
Penny C. Sansevieri, founder and CEO of Author Marketing Experts, Inc., is a best-selling author and internationally recognized book marketing and media relations expert. She is an adjunct professor teaching self-publishing for NYU. She is the author of 18 books, including "From Book to Bestseller," "How to Sell Your Books by the Truckload on Amazon," "5 Minute Book Marketing for Authors" and "How to Revise and Re-Release Your Book."
Local Author Day Schedule
April 28, 7-8:30 p.m. - Building a Direct Connection with Readers with Penny Sansevieri (Zoom)
April 29, 11 a.m. to noon - Crafting a Compelling Query Letter with Liz Alterman (Technology Center)
April 29, 11 a.m. to 12:30 p.m. - Prepping for Publication Youth Workshop with Megan McCafferty (STEAM Studio)
April 29, 1:30-4 p.m. - Author Fair (Community Room and first floor)
April 29, 1:30-4 p.m. - Grammar Table with Ellen Jovin (Lobby)
AGE GROUP: | Adults |
EVENT TYPE: | Writing Groups | Workshops & Classes | Special Events | Lectures & Panels | Job Skills & Careers |