Diana Cano and Ido Shatzky, co-authors of "Management is Not Rocket Science… It’s Just Physics," discuss how to apply physics principles in tech leadership. Register through Princeton Tech Meetup.
Members of the Princeton area tech community, including creatives, entrepreneurs and investors are welcome to attend this meeting modeled after Tech Meetup groups in New York, Hoboken and Philadelphia. The goal is to bring technically-minded people together to benefit from each other’s advice, knowledge, perspective and energy. Register through Princeton Tech Meetup on Meetup.com. Pizza and beverages are served starting at 6:30 p.m.
About the Speakers:
Diana Cano, PhD, recently completed a 2-year accelerated product development program as senior vice president of the enterprise technology program management office (PMO), platform engineering (DevOps) and quality assurance (QA) at a leading audio content and entertainment company.
Prior to her last role, she spent 20 years at Educational Testing Service (ETS) empowering the research and assessment development division and scoring operations, serving in two divisional chief information officer (CIO) roles. At ETS, she earned three US patents for innovations in assessment. She began her career with 10 years in factory automation and robotics specializing in global package distribution.
Ido Shatzky is an independent consultant that provides go-to-market and business development services to entrepreneurial SaaS companies in the USA, Israel, and the Czech Republic, covering topics such as machine learning, mobile applications, cybersecurity, retailers’ technology, neuroscience, and single sign-on solutions. Before his current role, he spent more than 25 years in sales organizations, leading teams in entrepreneurship at mid-size companies. During this time, he walked the walk and talked the talk by implementing the MGU framework to reach and exceed the team sales target. The same framework was used in different industries across the sale cycle, from opening new markets to increasing the penetration of existing customers. Every year, when the sales team gets their targets, the first thought is how to reach them. Ido used the spring theory time after time to eliminate skepticism, recruit early adopters and influencers, and demonstrate to the organization that it can be done.
